Jon Guzman

Founder and CEO

Jon Guzman is a global entrepreneur and CEO of Benavita Inc., with 25+ years in direct marketing, private equity, and multinational business ventures.

Jon Guzman is the visionary Founder and CEO of Benavita Inc., leading innovation at the intersection of wellness, entrepreneurship, and global expansion. With over 25 years of experience in direct sales and marketing, Jon has built a reputation as a top-tier global business builder, earning a spot among the Top 250 Lifetime Earners in the MLM industry.

He also serves as:

• CEO and Equity Partner of Contractors Wholesale Warehouse, Inc. (California)
• CEO and Founder of Locan Global, LLC, a firm specializing in private equity and international product distribution
• Equity Partner in Open Seas Trading (Asia), connecting global markets through cross-border commerce

A seasoned real estate investor, Jon has successfully led development projects, property flips, and high-level structured finance deals aligned with Wall Street standards.

Beyond business, Jon is a sought-after motivational speaker, global trainer, and leadership mentor, committed to cultivating the next generation of international entrepreneurs.