William “Bill” Andreoli

President & Co-Founder

Bill Andreoli brings nearly 30 years of experience in entrepreneurship and direct sales. He launched his career at 18 by opening MaryAnn’s Diner in New Hampshire, which Has grown to three locations. He later founded Financial Destination, Inc. (FDI), where he served as President and led its national growth before merging with Youngevity International, propelling the company into the global top 100 – during his tenure with Youngevity, Andreoli led the company through 18 strategic acquisitions, resulting in hundreds of millions in annual revenue.

As President of BeniVita, Bill oversees day-to-day operations. Known for his clear

messaging, operational focus, and customer-first mindset, he has helped scale multiple companies. Bill’s steady leadership and relationship-driven approach continue to guide purpose-driven brands to growth.